In a move to boost India’s domestic economy and prepare small traders for the upcoming festive season, Uttar Pradesh Chief Minister Yogi Adityanath has launched a week-long GST Awareness Campaign (Sept 22–29, 2025). The initiative is designed not only to simplify the Goods and Services Tax (GST) compliance process for shopkeepers and small businesses but also to encourage the adoption of Swadeshi products as part of India’s self-reliance vision.

πŸ”Ž Why this Campaign?

The festive season is the busiest time of the year for traders across India. With rising demand, businesses often face challenges in filing GST returns, billing, and tax compliance. This campaign aims to:

  • Educate small traders and shopkeepers about new GST reforms.
  • Simplify tax compliance procedures.
  • Ensure transparency in trade practices.
  • Promote locally manufactured products to strengthen India’s domestic market.

πŸ“Œ The Swadeshi Connection

Alongside GST awareness, the campaign highlights the importance of choosing Swadeshi (Made-in-India) products. Officials explained that boosting the use of Indian goods will:

  • Support MSMEs and local artisans.
  • Reduce dependency on foreign imports.
  • Generate more local employment.
  • Create a festive economy that directly benefits Indian households.

πŸ› Government’s Message

Launching the campaign, CM Yogi Adityanath emphasized:

β€œThis is not just about taxation, it is about empowering small businesses, promoting Swadeshi and ensuring that India’s festive season is celebrated with economic strength and self-reliance.”

The government is conducting seminars, workshops, and trader-meetings across districts to ensure wider outreach.

⚑ Why It Matters Now

  • India’s festive sales contribute nearly 30–35% of annual retail trade, making September–December a crucial period.
  • Better GST compliance means smoother business operations.
  • Push for Swadeshi resonates with the β€œAtmanirbhar Bharat” (Self-Reliant India) mission.